The term Holistic (a.k.a. wholistic) is the philosophy and practice of healing that has to do with constantly keeping the whole body (meaning the physical body, the mind and the spirit) at the highest level of total wellness.
This concept draws from the universal natural laws that state a whole is made up of the sum of all its parts, and that the parts cannot function properly if the whole is not functioning properly.
Holistic skincare is more than just what you use on your skin. It starts with what’s inside. Organic, healthy whole foods, plenty of good quality water and frequent exercise are important factors in a healthy skincare regimen.
When it comes to the ever-growing burden of unwanted chemicals in our food, water and air, and even sun damage, your skin might need a little help.
To help unburden yourself from chemical overload, Awake Organics provides skin, hair and body products that use only the purest, healthiest ingredients that are inline with a holistic approach.
We take great care in selecting unadulterated ingredients that are ultra rich in naturally occurring antioxidants and minerals.
We base our selections on several criteria: locality, purity and organic certification. As such, we source the vast majority of our ingredients from trusted UK and EU suppliers. Read more about our natural organic ingredients, where they come from and how they benefit your skin here.
Yes, our products are free. We use organic wheatgerm oil and vitamin e derived from wheatgerm oil in some formulations. Despite sounding to the contrary, wheatgerm oil is gluten free. The refining process used to make wheatgerm oil removes gluten proteins from the final ingredient before we add it to our lovely products. A gluten free ingredient declaration statement is available upon request.
Yes, our products are soy free. We use organic coconut milk powder in the formulation and organic Maltodextrin makes up 2.5% of this ingredient. Our Maltodextrin is derived from organic Tapioca starch, which is extracted from a tuberous South American Cassava root. We also use glycerine derived from rape seed as opposed to soy.
All of our products are nut free. However, we use ingredients that may have been packed on premises that handles nuts (including peanuts), seeds, cereals, soy and products containing gluten prior to coming to our facility for mixing up into our lovely range of products.
We don’t use palm oil directly in any of our formulations, however we do use some ingredients that are derived from Responsibly Sourced Palm Oil (RSPO). These tend to be emulsifiers that are needed to achieve the texture and results our customers have come to expect from our hair and body care products. Where palm-derived ingredients are used, they are notified on the ingredients list and they are certified RSPO.
Most of our packaging in plastic free, with the exception of some products that require pumps or pipettes for dispensing. Where the latter is the case, we offer plastic free refills.
We use glass jars and bottles with aluminium closures, which are 100% recyclable.
We use food grade aluminium jars and bottles that are safely lined, all of which are also 100% recyclable.
Our cartons are made locally, using FSC recycled materials and biodegradable veggie inks.
We strongly oppose Genetically Modified Organism (GMO) agriculture.
We make a point of using non-GMO ingredients with supplier declarations to back up the claims.
To say that our products are chemical-free would be misleading, as everything at it’s core is technically a chemical.
All of our skincare products are free from synthetic additives known to be harmful, including parabens, sulphates, petrochemicals, artificial fragrances and colours, and more.
Our products are scented using extremely high quality, organic essential oils.
Our ingredients are pure and fresh, and we want to keep them that way. We do not use water, artificial or synthetic preservatives in most of our products*. Instead, we rely on the naturally antibacterial and antifungal properties of several botanical oils to boost the shelf life of our products. As a result, they do expire with time, as nature intends. To get the most our of our natural skin care products, keep your them cool, dry, out of direct sunlight, and always use clean hands (or a spoon) in the jar. The period after opening symbol on the packaging will indicate the number of months after opening you should use up the product for best results.
*Coconut & Sesame Conditioner and Eye Time each contain up to 1% preservative
We only use non-nano mineral powders in our formulas, including pharmaceutical grade Magnesium.
We don’t use palm oil directly in any of our formulations, however we do use some ingredients that are derived from Responsibly Sourced Palm Oil (RSPO).
These tend to be emulsifiers that are needed to achieve the texture and results our customers have come to expect from our hair and body care products.
Where palm-derived ingredients are used, they are notified on the ingredients list and they are certified RSPO.
RSPO is a global, not-for-profit organisation that brings together stakeholders from across the palm oil supply chain to develop and implement global standards for sustainable palm oil.
We do not use sulphates, harsh detergents, artificial fragrances or colours, which are usually the “flare-up” culprits.
However, our natural skin care products are designed to provide aromatherapeutic benefits, and therefore may contain high concentrations of natural essential oils.
Any allergens contained in our essential oil blends are naturally occurring, and include: Limonene, Linalol, Geraniol, Citronellol, and Citral.
We recommend patch testing any natural skin care product you purchase on a small area inside your wrist or upper arm for 2-3 days prior to using.
A woman can be extra sensitive to many substances during pregnancy. For that reason we recommend waiting until after your baby is born before using products that contain essential oils.
Rinse-off products, such as shampoo or a facial cleanser, will be less readily absorbed into the bloodstream.
When in doubt, we always recommend that you consult your primary healthcare provider.
We advise that our products should be kept out of reach of children. This is important if your child is of an age where they could consume our product, poke their eye with the pipette, spill it all over your carpet, etc., when unsupervised.
If you intend to use a product on your child’s skin, we advise they should be age 3+.
We don’t recommend Aura or Moon Goo Natural Deodorant for children, as they are extra-strength products for adults.
We do not currently hold brand-level organic certification.
We’re a family-run business with a small team, and we don’t yet have the admin or financial resources for the annual re-certification procedures required at this time.
That being said, our products do contain a majority percentage of Soil Association Certified Organic ingredients.
Where Certified Organic ingredients are not possible to obtain, we source materials that are Fairtrade, Wild-crafted, Unrefined, and/or locally raised, grown and/or produced.
Simply put, we buy the best quality ingredients we can get our hands on.
Most of our products are vegan, but some contain beeswax. Divine Skin Moisture Balm, Aura Natural Deodorant and Moon Goo Natural Deodorant all contain beeswax.
The Stearic Acid contained in some products is 100% plant-based and derived from coconuts.
Please see our list of vegan products here.
We do not use any animal by-products in our formulas. The Stearic Acid contained in some products is 100% plant-based and derived from coconuts.
Production is located on a farm in Buckinhamshire and in rural Dorset, where our team of artisans make our products by hand. Every product is hand-finished, checked and packed, all before it makes its way to you!